04/05/10 lesson

Critic: Laura Mulvey - Gaze - Voyeurism - Secret pleasure of looking

film - male dominated - camera from male eye

Marilyn Monro "Diamonds are a girls best friend"


voyeurism
Dress supposedly revealing - hips + shoulders
low cut
showing off curves
centre of attention

Madona "Material Girl"
(video to be uploaded)

similarities:

costume

stage

dancers & MES

Differences:

Narrative

Ideologies - dominant messages/ideas

Auteur(french for author)

Michel Gondry

Canonical

Body of work

artist merit - MES, editing &camera work

sustained themes/character types

Bjork Bachelorette

Structure

visual + music - beat - theatrical - dramatic

visual + lyrics

cyclical - story within story

Themes book found - must be returned to nature

nature

love

dreams - apps vs reality

surreal

Lyrics

"im a tree i grow taller"

"im the branch you broke"

- determination and strong willed

Foo Fighters 'Everlong'

complication in a relationship

surreal

ridiculous

dreams communicating

picture frames - idealistic relationship

structure - story within story

visual lyrics - hard to find

visual music - hand grows

Chemical Brothers Star Guitar and Daft Punk Around the world

music and visual - strong links beat - characters and beat - houses, signs, trucks

Models for music Promo analysis

30/04/10 lesson

How have music videos changed over time
Since the first music video created by bill Hayley, where the layout is simple, and it is just a video of the band and the vocalist performing. Many aspects have improved over time thanks to the growing of different technologies. Music videos now tell a story, and have usually have a clear narrative of which links to the lyrics. However one thing has stayed the same, and that is the main focus being on the main vocalist or the ‘star’.
Editing has played a large role in improving the quality of the video and also helped engage the audience.

Features of music promos:
SFX
Live footage
Choreography
HD
Fast editing
Narrative/story line
Promotions
Lyrics match visuals
Contemporary – style – fashion
Cameos by celebs

Music Video History timeline

Music History Time Line on Prezi

25/04/10 lesson

House of the rising sun – Animals
60s
Audience interpretations
All dressed the same
Vocalist – the star – centre of attention
Band persona – melo, cool, relaxed
Shots: CU on vocalist, LS on whole band
Lighting: natural
MES: costume – same – equality? – smart – suit, tie – colour associates with set

Beatles – early 60s
Representation of youth: respectful however rebellious all the same
Patronising – elderly
Stubborn – mischievous

Goodwins music video analysis:
Music video demonstrates genre through characteristics eg. Stage performance, dance routine.
There’s a relationship between the lyrics & visuals (illustrative, contradictory). Relationship between music & visuals (amplifying).
Demands of record labels will include the need for lots of CUs on the main artist(s) and may develop motifs which recur across their work (visuals).
There is frequently reference to notion f looking and voyeuristic treatment of the female body.
There is often intellectual reference

Bob Dylan
Home sick blues
Visual & Lyrics
Lyrics on boards
Some deliberate spelling mistakes, possibly to focus audience’s attention
Some subliminal messages

Introduction

Bill Haley
First music video – Rock around the clock – 50s
Birth of a teenager

Linking Music to moods and feelings:
My personal play list

Happy: Man in the mirror – Michael Jackson
Relax: Hello – Lionel Richie
Sad: Dance with my father again – Luther Vandros
Boredom: Aint no sunshine when she’s gone –